Newness, uniqueness, as well as incomparably higher efficiency of matching partners by using Birds of a Feather technology behind the HelpMates by Birthright service is in that it is not based on any of the criteria widely used in the dating/matchmaking industry (for ex., such as similar psychological characteristics of two or more people, their belonging to a certain social layer or social groups, or zodiac signs, or external parameters, or very subjective conclusions and fantasies of psychologists and matchmakers). The Birds of a Feather matching technology selects partners according to a single criterion: client’s belonging to one of the 293 subtypes of the biological type Homo sapiens; that is, compatibility at the genetic level. Besides our Helpmates by Birthright service no one in this industry offers such an approach. And, no one else can offer this because the Special Scientific Info-Analytical Laboratory—Catalog of Human Souls is the only one that carries out research of the ancient Chinese source Shan Hai Jing as the Catalog of Human Population (see F.A.Q.).